Ceridian World Tour
Event Branding Campaign
Ceridian's first-ever hybrid networking conference aims to strengthen relationships, advance opportunities, and introduce new developments to customers and partners. This in-person and live virtual event occurred in Las Vegas, New York, London, Melbourn and Singapore. Marketing included large-format signage, email nurture campaigns, paid print and digital ads, social media promotions, large-format signage and branding for each international venue.
Signage
The goal was to create a branded experience for attendees as they moved through the different venues. We utilized large-format signage and window wraps to introduce attendees to the event’s mission. Additionally, floor decals, fabric banners, foam core pillars and digital signs peppered around the venue provided wayfinding and branding in the shared space.
Fabric banners
Digital and
Social Ads
